Creating stories through fashion, people and light.

fashion & Editorial Photographer based in New York.

Working with brands, magazines and creative talent to create imagery that feels cinematic, timeless and emotionally driven.

Hi, I'm Dana.

I'm a Ukrainian photographer based in New York City.

For more than eight years, photography has been my way of understanding people and telling stories through light, movement and emotion.

I'm drawn to honest moments just as much as carefully crafted editorials. My goal is always the same—to create images that feel cinematic, timeless and true to the people in front of my camera.

Every project starts with a conversation.

I want to understand who you are, what you want to say and how you want your work to be remembered.

Whether I'm photographing a fashion campaign, an editorial or a personal project, I focus on creating images that feel intentional, authentic and emotionally lasting.

My Approach

I don't believe in forcing moments.

I believe in creating an atmosphere where people feel comfortable enough to be themselves. That's when the strongest photographs happen.

Whether I'm working on a fashion campaign, editorial or portrait session, my goal is always the same: to create images that feel honest, cinematic and unforgettable.