Creating stories through fashion, people and light

fashion & Editorial Photographer based in New York

Working with brands, magazines and creative talent to create imagery that feels cinematic, timeless and emotionally driven
Street style portrait of a woman in an orange sweatshirt posing on a city street in New York City.

Hi, I'm Dana.


I'm a Ukrainian photographer based in New York City


For more than eight years, photography has been my way of understanding people and telling stories through light, movement and emotion


I'm drawn to honest moments just as much as carefully crafted editorials. My goal is always the same—to create images that feel cinematic, timeless and true to the people in front of my camera

Every project starts with a conversation


I want to understand who you are, what you want to say and how you want your work to be remembered


Whether I'm photographing a fashion campaign, an editorial or a personal project, I focus on creating images that feel intentional, authentic and emotionally lasting

My Approach

I don't believe in forcing moments


I believe in creating an atmosphere where people feel comfortable enough to be themselves. That's when the strongest photographs happen


Whether I'm working on a fashion campaign, editorial or portrait session, my goal is always the same: to create images that feel honest, cinematic and unforgettable

Editorial beauty portrait of a female model with dramatic blue eye makeup and cinematic lighting.

Editorial Direction

EDITORIAL CAMPAIGNS BRANDS
Black and white concert portrait of a female singer performing under dramatic stage lighting.

Cinematic Mood

LIGHT
EMOTION ATMOSPHERE

Timeless Portraits

NATURAL • EMOTIONAL • TIMELESS

Brands and publications I've worked with

Editorial fashion portrait of a female model wearing a black dress in a dramatic studio lighting setup.

 

Harper's Bazaar

Editorial beauty portrait of a female model with a sculptural hairstyle featured in ELLE Lithuania.

 

ELLE Lithuania

Runway model presenting a pink couture look during a Flying Solo fashion show in New York City.

 

Runway 7

Street style portrait of a woman wearing a yellow sweater against a bright blue sky in New York City.

Photography is built on trust

The best images happen when you feel comfortable being yourself. That's why I take time to understand your vision before every shoot, so we can create something meaningful together